Let’s start by defining what coaching is. Coaching is a structured conversation to unlock your potential and support your growth and transformation, helping you to find the answers within yourself, increasing your self-awareness, responsibility, and commitment to change.
Coaching will give you:
- Someone who listens to you without judgement
- Someone who asks you deep and intuitive questions
- Space to think through your choices, desires, and uncertainties
- More clarity to make decisions for yourself
Coaching is focused on supporting you to move towards your desired future state by helping to reprogramme your brain and build new neural pathways. There is robust science and evidence behind this.
The benefits of individual coaching are wide-ranging. Research from The Ken Blanchard Companies shows that coaching positively impacted people’s careers as well as their lives by helping them to:
- Establish and take action towards achieving goals
- Become more self-reliant
- Gain more job and life satisfaction
- Contribute more effectively to the team and the organisation
- Take greater responsibility and accountability for actions and commitments
- Work more easily and productively with others (boss, direct reports, peers)
- Communicate more effectively
This is backed up with facts and figures. Research from the International Coaching Federation (ICF) shows that:
- 80% of people who receive coaching report increased self-confidence, and over 70% benefit from improved work performance, relationships, and more effective communication skills
- 86% of companies report that they recouped their investment on coaching and more
- 99% of individuals and companies who hire a coach are “satisfied or very satisfied” and 96% say they would repeat the process
- 68% of individuals who hired coaches were able to make back their investment. Those who make a financial gain on their coaching can on average expect 3.4 times the amount spent
